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Ebben Zall Group
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Ebben Zall Group (EZG) is built on the simple notion that every company has a unique story, and each of those stories has tremendous value. It’s up to us to find that story, shape it, design it, and deliver it to the right audience at the right time to help our clients meet their goals. |
Address: Needham, MA, 02494
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Website: Ebben Zall Group | | Phone Number |
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Ebben Zall Group
Our expertise in advertising, public relations and integrated media strategies has helped a diverse blend of clients to grow in difficult and prosperous times. We’ve represented companies small and large; local, national and international; and delved into industries including retail, financial and professional services, and technology.
Most importantly, we believe there is merit to both the new and the traditional business approach.
Technology has undoubtedly redrawn the roadmap of communications success, and we are always investigating the most effective tools to put to use on our clients’ behalf. But a personal touch is still the essence of enduring relationships – an ingredient often lost amidst the arm’s length scatter of emerging electronic and social media.
Ebben Zall Group’s Public Relations programs are designed to support and move with our clients’ business goals. EZG teams map out the right tactics for each client, over time producing a portfolio of results that tells their story with confidence, leadership, and upward momentum.
-Media Relations
Interfacing with the media remains a cornerstone of building and maintaining brands in all industries. EZG brings its clients’ stories to the outlets that are most trusted by audiences, working with key media contacts to develop mutually beneficial relationships that yield high quality insight for reporters and high quality exposure for clients.
-Editorial Services
Generating content for clients enables EZG to maintain control of messages while building valuable tools for internal and external use. With vast expertise in the editorial realm, EZG takes the lead in drafting ghostwritten articles and pursuing publication in targeted media outlets. Clients are thereby able to use their own voice and reap the benefits of third party credibility without sacrificing additional budget to advertising placements.
EZG also excels in drafting all levels of collateral including mission statements, case studies, and website content.
-Online Community
The Internet is the ultimate library and water cooler, and end users in all industries turn to the online world first to gather information. Becoming a virtual reservoir of insight and expertise empowers clients to not only build greater confidence among existing targets, but to attract new information seekers and build a community of confidence that supports the brand and business. EZG works with clients to develop, post and draw traffic to original insight through vehicles such as articles, blogs, webcasts, and social media.
-Speaking Engagements
There is no substitute for conveying messages and expertise in person. EZG identifies, researches, and liaises with relevant industry conferences and organizations to secure speaking engagements and brings clients together directly with their audiences. EZG also works with client materials to help ensure their presentations and materials most effectively tell their stories.
-Special Events and Promotions
-Community Relations
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